Posted by: Tayo Akinyemi | January 20, 2012

Chia Seeds for Fair Trade?

Baltimore Ravens running back Ray Rice consumes chia seeds for whole food energy.  So says the Wall Street Journal. Frankly, I clicked the link because I was curious. I’d purchased chia-laced kombucha from Whole Foods, but knew next to nothing about the seeds.  But it was this paragraph that caught my attention.

Skip Hammock and Dean Mosca, who work for Pharmachem, found out about the seeds at a conference in Baltimore in 2007 and began looking for places where they’re grown. They eventually agreed to purchase millions of pounds of the seeds from a cooperative of Bolivian farmers.

Now that, I like.  Shea, coffee, jatropha, and chia.  Let’s hope those farmers are profiting from the “super food” (Thanks, WSJ) craze.

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